Why body inclusivity and sustainable fashion go hand in hand
business insight, body image Camille Marie Bieber business insight, body image Camille Marie Bieber

Why body inclusivity and sustainable fashion go hand in hand

Sustainable fashion isn’t just about the clothes—it’s about building a community of people who share a commitment to environmental and ethical values. By being inclusive of all body types, sustainable fashion can cultivate a more supportive and connected community. When everyone feels welcome, more people are likely to adopt sustainable practices, whether that’s buying consciously or styling sustainably.

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The #1 thing that makes me yawn when I come accross a new activewear brand
business insight, body image Camille Marie Bieber business insight, body image Camille Marie Bieber

The #1 thing that makes me yawn when I come accross a new activewear brand

As a photographer working in the activewear space, I believe it's time to shift the focus. Strength, health, and fitness come in all shapes, sizes, and forms, and the campaigns we create should reflect that diversity. Here’s why embracing all body types in activewear marketing is not only the right thing to do but also a powerful way to connect with consumers on a deeper, more meaningful level.

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To make your activewear brand stand out from the crowd, do the opposite of what most people do …
business insight, body image Camille Marie Bieber business insight, body image Camille Marie Bieber

To make your activewear brand stand out from the crowd, do the opposite of what most people do …

Activewear is for everyone, and activewear campaigns need to reflect that. To do so, they must embrace diversity in body types, showcasing a range of sizes, shapes, and abilities. By doing so, brands can foster deeper connections with their audience, promote body positivity, and send a powerful message: fitness isn’t about fitting into a mold; it’s about movement, health, and empowerment for all.

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On Queerness
spirituality, body image Camille Marie Bieber spirituality, body image Camille Marie Bieber

On Queerness

I've always known I was queer. That includes my gender identity and my sexual orientation, both on a fluid spectrum that changes direction depending on the time of day. I’ve also always felt uncomfortable with the idea of ✨coming out✨, because queer people don't owe cishet any explanation on preferences or pronouns. We shouldn't have to announce our “difference” to the world because cishet is seen as default, as what is “normal”.

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How to show up on camera with body dysmorphia
body image Camille Marie Bieber body image Camille Marie Bieber

How to show up on camera with body dysmorphia

Are you recovering from eating disorders? Or perhaps you have a very negative body image? Or maybe like me you suffer from body dysmorphia? I have put on a lot of weight the past fews years as I started recovering from EDs. I am getting used to a new body, and I don’t really know what it looks like. I avoid looking at it most days, and I am not very keen on being photographed when I don’t expect it. I have cried more than once at the sight of an unexpected image of me and sadly that’s a reaction I know to be quite common. That being said, it is something that I’m working on, and being a photographer I sometimes put myself in a model’s shoes to understand what you are going through. So if you are scheduled to be on a photoshoot, here’s some advice I give to my clients.

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3 myths that prevent you from booking a yoga photoshoot
posing tips, body image, business insight Camille Marie Bieber posing tips, body image, business insight Camille Marie Bieber

3 myths that prevent you from booking a yoga photoshoot

I need to be good at asana to have my picture taken… The same way you don’t need to be “good” at asana to be a teacher or a practitioner, same goes for a photoshoot. We take these pictures in order to be credible and visible when we put ourselves out there as teachers - it means that you want to show up authentically to find your people.

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How to recognise your internalised fatphobia to deal with a photoshoot
body image Camille Marie Bieber body image Camille Marie Bieber

How to recognise your internalised fatphobia to deal with a photoshoot

We all have internalised fatphobia that we need to work on dismantling and when you are about to pose for pictures, it can manifest in many different ways. Fatphobia is damaging on many levels and working on our conditioning is extremely important to be more empathetic people and heal.When we book photoshoots quite often it tends to come up at the surface, particularly if you’ve been socialised as a woman.Recognising fatphobia in yourself will help you recognising it in others and advocate for fat people.

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Lies you tell yourself to not book a yoga photoshoot
posing tips, body image Camille Marie Bieber posing tips, body image Camille Marie Bieber

Lies you tell yourself to not book a yoga photoshoot

Are you going to deprive yourself from love, wearing a bikini, eating chips your whole life? You deserve to feel good, you deserve the pretty pictures, you deserve love. It’s easier said than done of course and I invite you to use a photoshoot cautiously on your path to healing any damaging body image issues you might have, but depending on where you are on the matter it can be a beautifully freeing experience.

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How to deal with body dysmorphia for a photoshoot
body image Camille Marie Bieber body image Camille Marie Bieber

How to deal with body dysmorphia for a photoshoot

I have been struggling with body dysmorphia my whole life and as a photographer, I’ve met many people who suffer from the same thing. I also have been a model and had to partake in photoshoots as a yoga teacher and I’ve put together a list of advice that have helped me go through it. Of course it’s always a work in progress but I hope that it will help you!

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