Branding photoshoot for Abbie Bates

Abbie is a yoga teacher based in Liverpool who teaches between Manchester and Liverpool. She found me at a time where she was ready to step up her instagram game as she felt it would serve her interests to have an established online presence.

Abbie is an artist who has an eclectic style and we share a love of thrifting vintage pieces. Before yoga, Abbie was a paediatrics nurse who slowly felt her mental health slipped away under the huge demands of her job. Yoga was a big part of her recovery and since then she is passionate about bringing this practice to people who have felt like her : disillusioned with life, exhausted and overwhelmed.

We decided on a minimalist environment to showcase her personality and allow easy readability on her social media.
I am really loving the simplicity of this background !